Nashberry readies a new banger titled “shame on you” featuring Best Gally. However, the affable act is already in the news for very good reasons. Reasons that demand another look at the success of musicians in this era of digital domination. The world of tech is now dotted with digital music sale platforms. And by the day, the need for a deliberate attempt to make sales via these platforms is resounding in all marketing ploys for musicians. The era where stage performances bring the bulk of revenue is gradually creeping to an end. Digital streams are far more enduring, and a guarantee for a lifetime source of revenue for all musicians.

The entire savanna belt of Ghana has arguably 3 big musicians, Fancy Gadam, Wiyaala, and Maccasio. These three have proven strong due to the impressive following they have. However, a cursory look brings up names like Fadlan, WizChild, Don Sigli, Mani Mandela, Teflon Flex, Soorebia, Rockcity, Honcho Negga, and many others. These are very amazing artistes. But the question is, how much does their impressiveness bring when it comes to streams on platforms like Spotify?

A few days ago, OneMuzikgh carried a story on Nashberry’s relevance as one of the most-streamed artistes from the savanna of Ghana, especially on Spotify. Whilst it may not be news to many, an artiste from the Upper West Region scoring such huge streaming numbers is definitely worth celebrating. Nashberry comes in 3rd with over 145,000 streams. Fancy Gadam who is obviously a bigger artiste also has some over 300,000 streams, making him 2nd. Interestingly about half of his streaming numbers are coming from a collaboration with Sarkodie. Wiyaala sits at number one with around 400,000 streams. These statistics suggest Nashberry is a major force to reckon with. No matter how his stature isn’t viewed as a Fancy Gadam or Maccasio, his drive definitely transcends a visit to the studio.

At the height of the coronavirus pandemic, Asonya Gh, a blogger who doubles as a digital music expert called on musicians to create a thriving digital presence. This for him was a way to make revenue at a time the world was on lockdown. Now, going outside the scope of a pandemic, success on the back of multiple streams of income is easier. So, given the opportunities available online, the call is prudent.

Having identified what can be a panacea for the poverty-stricken music industry of the savanna regions, the know-how is also a challenge. Asonya Gh has therefore availed himself to assist all interested musicians to create this digital presence. Nashberry is actually one of the first musicians he signed on. He has indeed taken Nash’s relevance from zero to over 145k streams. You can reach Asonya Gh on Facebook for any dealings.

Considering the dynamism that governs the business of music of now, artistes must make major incursions to own a market share. In the process, expanding on the financially rewarding aspects of the industry. Suffice to say, the opportunities that come with technology today are one every artiste must take seriously.  

Nashberry is a budding musician from the Upper West Region.

2021 is almost done; and Gospel singer Wegeiwor calls for a revival in her new single, First Love. Christendom is at a point where the message of repentance and salvation appears to dwindle. Many latch on to the message of prosperity, and prophecies that seem to beef up their desires. Unfortunately, the riches that come with accepting Christ Jesus as Lord and savior demand for the faithful to be repentant, pious, and ever-willing to pursue Godliness.

In this new song, First Love; Wegeiwor reiterates the challenges of the time, reminding all of who is true. The simple message of repentance, and avoiding a reliance on false messages is the driving force behind this impressive reggae tune.

For believers, First Love is the song that gets you asking yourself a pertinent question. “I’m I ready for the second coming of Christ?”. Call it a test-my-place in Christ song, and you won’t be faulted.

With production from another gospel great, Koda at Koded Studios, one can understand how the song hits the soul. First Love is the first single off a yet-to-be-released EP.

Stream and Download First Love via the Link below.

Wegeiwor is an affable personality who has resigned her every interaction to an opportunity to preach. Despite her busy schedule as a senior lecturer at the University of Ghana Business school, she makes it a point to preach the gospel in unconventional ways. Through her Foundation, Ex-Glo, she has supported students in deprived communities with items ranging from Furniture, Books to Sanitary Pads. A major feature in all of this remains her call for people to rely on the Holy Spirit (freely given to Christians by Jesus Christ). To further reach the world, she has capitalized on her vocal strength to reach many through music. For her, the world is not just the beautiful cities but includes communities seen as unbelieving. Thus, she performs her music in languages that can easily be mistaken as heathen, especially when one considers mainstream gospel music in Ghana.

Coming off the heat of several hit singles, Sultan Incorporated signee, Nanky isn’t yet satisfied and wouldn’t be quitting anytime soon as he injects another certified hit single; No Devil.

Over here on the West side of Africa, the Amapiano wave which emanated from the South all the way to the East of Africa is fast gaining grounds and making its way into the hearts of music lovers.

Hence, it wouldn’t be a complete endeavor if the gifted crooner, Nanky, doesn’t cement the process with his dope vocal skills and versatile flair as displayed on this tune.

Produced by the hitmaking music genius, Streetbeatz, the Amapiano infused instrumentation is just right for the message that No Devil carries.

The Cassette hitmaker is simply sounding a fair warning to all haters and enemies who wish to double-cross him on his level but he specifies that he is far gone and no devil can destroy his success.

This could quite be the story for every hustler out there striving to make ends meet and ascend the ladder of wealth!

Stream No Devil across all digital music platforms here – https://nanky.lnk.to/NoDevil
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